Wildfires, labour disruptions burn tourism operators’ bottom line | Unpublished
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Source Feed: The Globe and Mail
Author: Lauren Krugel
Publication Date: September 1, 2025 - 09:27

Wildfires, labour disruptions burn tourism operators’ bottom line

September 1, 2025

Fewer tourists are coming to Jasper, Alta., than usual this year, but it’s not for a lack of people eager to visit the picturesque Rocky Mountain town. 

Numbers are about as good as they can be, considering about one-fifth of the town’s overnight accommodations burned when a ferocious wildfire swept through last summer, said Tourism Jasper CEO Tyler Riopel. 



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