CBC unveils five-year plan, to lean on young people, new Canadians to build audience | Unpublished
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Source Feed: The Globe and Mail
Author: Anja Karadeglija
Publication Date: October 15, 2025 - 13:00

CBC unveils five-year plan, to lean on young people, new Canadians to build audience

October 15, 2025

CBC/Radio-Canada says it wants to expand its audience by pitching itself to Canadians who “under-value” its services – or don’t watch, listen to or read its offerings at all.

In its new five-year strategic plan, released Tuesday evening, the public broadcaster says it can’t “afford to rely solely on existing users and fans as confirmation of its value to the public.”



Unpublished Newswire

 
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